Content agents for production, editing and reuse
Content agents focus on the practical work of creating and improving copy. They can sit alongside the SEO agents, but the emphasis here is production: outlines, drafts, refreshes and reusable formats.
Use these agents when the content job is clear but the team needs a better starting point, a more consistent structure or a faster way to produce reviewable drafts.
Featured content agents
- Blog Outline Agent creates a clear article structure before writing.
- Article Draft Agent turns a brief into a first draft.
- Content Refresh Agent finds outdated, thin or underperforming sections.
- Repurposing Agent turns one content asset into other formats.
How content agents fit the workflow
Start with an outline when the idea is loose. Use article writing when the brief is ready. Use refreshes when an existing page needs improvement. Use repurposing only after the source content has already been reviewed.
The workflow can be simple:
- Outline the page.
- Draft the content.
- Edit and fact-check.
- Refresh or optimise after publication.
- Repurpose approved content into smaller assets.
Content agents and SEO agents
The SEO hub is for search performance workflows: planning, briefs, audits and optimisation. The content hub is for production, editing and reuse.
In practice, teams often use both. A content plan can produce a brief, the Article Draft Agent can create a first draft, and the optimisation agent can review the page before publication.
Start with a content task
For most teams, the fastest useful test is the Article Draft Agent because it produces something visible that editors can assess immediately.
If the idea is not ready for writing, start with the Blog Outline Agent instead.